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Content
USL Offers and Best Practices
Trivia
What: Weekly Trivia Series
When: One communication per week
Why: Drives fan engagement and helps educate fans on the club’s history.
Other:
- Make sure to highlight a sponsor
- Consider rewarding fans who participate with a weekly or monthly prize
- Promote through social media with deeplinks
Last Minute Buyers
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Attendance Thank You
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Ticket Interest Form
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Birthday Month Signup
Matchday Must Haves
Matchday Guide
Some text and images
Highlights
Some text and images
Concession Offers
Some text and images
Man of the Match
Some text and images
Lineup Announcement
Some text and images
In Stadium Promotions
QR Codes
Timeline
Offseason/Preseason
Player Signings
Text with graphics, etc
Schedule Release
Text with graphics, etc
Jersey Release
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Player Offseason Workouts
Text with graphics, etc
Ticket Interest Forms
Text with graphics, etc
Kickoff
Home Match Ticketing Offer/Contest
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First Away Match Watch Party
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Gameday Digital Overview
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Midpoint
Half Season Recap
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Half Season GOTY/SOTY
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Updated Ticketing Packages
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Home Stretch/End of Season
GOTY
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video embed
SOTY
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video embed
Team MVP
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Postseason
FanThreeSixty Best Practices
Sponsorship
Sponsorship how-tos/FAQs
Some text here
Base Sponsorship Packages
Global App Header
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Homepage Banner
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15 Communications
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Tracking Sponsorship Value Best Practics
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Ticketing
Audience Segmentation
Last Minute Buyers
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Single Game Buyers
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STH Offers
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Theme Night Deals
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Exclusive Offers
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Sales Tracking – Best Practices
Ticketing Page Format
Format your ticketing page to assure you can report on the amount of ticketing sales stemming directly from the mobile app
By creating a page with unique links to each home match, we’re able to attribute marketing codes to every match that are easily tracked within your ticketing platform.
What you need:
- Unique images for each match (1200×800)
- Unique images for each month (1200×800)
- Schedule of any themes, special events, or exclusive deals for each home match
USL will build out page on your behalf once the above content and information is provided.
Marketing Codes
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Support / FAQs
Direct to USL/FTS
- Custom WSC/Youtube Integration
- Player Image/info updates
- Change Primary App Colors/Logos
- Update Launch Screen
- Schedule Update
Self Help
App Layout
Some text and images
Create New App Page
How to create a new page within your mobile app:
- Click the mobile dropdoen from your FTS homepage, then click app manager
- Click the dropdown to the right of the home button and select +New Page
- Name and create the page
See full video demonstrating process here.
Related Articles
- Edit existing page
- Add a new tab to my bottom navigation
- Edit app layout
Need help? Fill out the support form.
Add Tab
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Add Widgets
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Create a Communication
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Create Sponsors
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Create Sponsors
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Track Sponsors
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Create Forms
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See Reporting
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Create an Audience
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Import Data (from survey or other source)
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Create Tags
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Link Sharing
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Reporting
Universal Rankings (across all sites)
Graphs as at the top of page
- Registered users, screenviews, sessions (rankings)
- Sponsorship Valuation
- Annual Fan Spend
- Records
Club Specific (End of “mirrored” content)
Graphs
- Registered users, screenviews, sessions (rankings)
- Sponsorship Valuation
- Annual Fan Spend
- Records